I’m a writer who digs microblogging. Whether it’s a tweet or a Facebook status update, I use this 140-character opportunity to maximize my social messages.
When crafting a tweet or an update—just like when writing an online banner ad or a landing page—my goal is to voice it with clarity and precision. I ask myself, “Is it easy to follow?” and “Will anyone actually want to read it?” My rule of thumb? Write. Read. Revise. Rethink. Revise again. Then post.
I recently initiated a little game to test my ability to write down to the last letter allowed. During that time, all my Twitter posts were 140 characters. Twitter became my copywriting coach. It was a challenge that helped me tackle my next assignment, writing reviews at 675 to 685 characters each.
In her Copyblogger post, “write woman for the job” Jennifer Blanchard discusses how Twitter makes her a better writer. How has Twitter influenced your words?
Tags: Microblogging, Twitter, Website Copywriting
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